The multi-channel mess that was eating their margins
This online retailer sold through their own website, Amazon, eBay, and a small wholesale channel. Each system had its own inventory count, so they were constantly overselling one product while sitting on excess stock of another. Their warehouse team was printing orders from four different screens. ERPNext Consulting showed them how to consolidate everything into one view.
- Integrated the system with their website and marketplaces using standard APIs, so inventory levels update automatically every two minutes
- Set up rules to prioritize fulfillment from the channel with the highest margin first, not just the fastest order
- Created a single picking list that combines orders from all channels, optimized by aisle location in the warehouse
The overnight transformation of their fulfillment process
Within a week, they stopped overselling entirely. The owner told me their customer service tickets about “item out of stock after purchase” dropped from 50 a week to zero. Their pick-and-pack speed improved by 40% because warehouse staff no longer had to switch between different systems. ERPNext Consulting also helped them set up a simple reorder trigger that analyzes sales velocity across all channels combined, so they buy the right amount of stock at the right time.
Six months later, their overall return rate fell by 18% because customers were actually receiving the right products quickly. For a business running on thin margins, those improvements made a real dent in the bottom line.